Avoiding A Business Sales Pitch

Dear Sir,

Thank you very much for writing to tell me about Super bike and your company. I
was very impressed by your excellent knowledge of your line.

As you know, I’ve been doing business with ABC Company for 7 years. While I’m
intrigued with some of the products in your line, I really feel that loyalty
is important and that I need to honour the long time healthy relationship I’ve
built with ABC Company. I know you can understand how this is at the basis of
my decision not to place an order with you at this time.

Thank you again for telling me about your company.

Sincerely,

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